SEO Tips by Search marketing agency

Welcome to Google’s Search Engine Optimization Starter Guide and Google Beginner’s Optimization. This document was originally created as a support tool for the Google Help Team, but we thought it would be just as useful for webmasters who are just getting into the topic of website optimization and want to improve their website interaction, both with users and with search engines. While this guide will not reveal any secrets that will automatically rank your site to Google first, following the best practices described below will make it easier for search engines to crawl and index your content.

Search marketing agency basically makes minor changes to parts of your site. When viewed on their own, these changes may look like very small additional improvements, but when combined with other optimizations, they could have a significant impact on your site users and the organic search results on Google. You are probably already familiar with many of the topics in this guide because they are the main ingredients of any web page, but perhaps you do not get the best of them.



SEO only affects organic search results, not paid or “sponsored” results like Google AdWords.

Although the title of this guide contains the word “search engine”, we would like to say that you have to base your optimization so that it best meets the interests of your visitors. They are the main users of your content and use the search engines basically,
to find your site. Focusing solely on specific approaches to better positioning in search engine results may not provide the desired results. SEO is dedicated to making your site a step ahead when it comes to search engine visibility.

Here is an example that can help our explanations – we’ve created a fictitious website to follow the goals of this guide. For each topic, we’ve developed enough site information to illustrate the topics in this guide. Here’s the basic site information we’ll use:

• Website / Business Name: “Brandon’s Baseball Cards”
• Domain name:
• Size: Small, ~ 250 pages

• website / trade name: “Brandon’s Baseball Cards”
• Domain name:
• Focus: Online-based sale of baseball cards, price guides, articles and news content.
• Size: Small, ~ 250 pages

Your site may be smaller or larger than this and offer much different content, but the optimization topics discussed below can apply to all sites.

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